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Article: Celebrating Culture, Community, and Independence

Celebrating Culture, Community, and Independence
local events

Celebrating Culture, Community, and Independence

There’s nothing quite like connecting with our customers face-to-face. Earlier this month, on a gorgeous Saturday morning, we had the joy of doing just that. We packed up our handcrafted products, loaded the tent into the car, grabbed our shades, and made our way to the beach.

As the sun lit up Carson Beach in Boston, we joined the Jamaican Association of Massachusetts to celebrate Jamaica’s 63rd Independence Day. The atmosphere was electric—filled with live music, delicious food, and, most importantly, community.

For ANNIKA PURE, it was a gift to see so many beautiful faces and engage with both loyal fans and curious new customers.

 

From Comments to Commitment: Our Takeaways

The best part of in-person events is the surprise factor—each one brings new faces, new questions, and fresh inspiration. Events are also opportunities to learn. At a previous gathering, we realized how many men were asking for beard oil, which we hadn’t brought. This time, we came prepared—and sure enough, our Blackberry Teakwood Beard Oil completely sold out.

Other customer favorites included our African Violet Body Butter Cream (another sell-out!) and our Botanical Infused Body Oils in Pearberry, Glowing Amber, and African Violet. With a base of sunflower seed oil infused with calendula, chamomile flowers, and rose petals, our body oils left customers glowing with hydration and radiant summertime shine.

An honorable mention goes to our Hair Serum, available in Blackberry Teakwood, Herbal Blend, and Fragrance Free. Loved for its ability to smooth frizz, protect from damage, and promote scalp health, it caught plenty of attention too.

 

Summertime Reflection

As summer begins to wind down, we want to inspire you to think about the year-round versatility of our products.

✨ Our body oils not only catch the summer sun but also bring warmth, radiance, and hydration to skin during crisp autumn days.
✨ Our aromatic sprays—available in 16oz, 8oz and TSA-friendly 2.5oz—can refresh your body, linens, laundry, or living space. A team favorite? Spritzing newly washed clothes prior to tumble drying for an effortless scent boost.

Stay tuned—you might see an entire blog post dedicated to new and creative ways to use your favorite products.

 

Mark Your Calendar

Want to catch us in person? On August 30th, find us at the Summer Festival hosted by Amplify POC on Hyannis Village Green from 11am–4pm. Stop by to explore new products, revisit old favorites, and say hello—we’d love to see you!

From Our Hands to Yours

A heartfelt thank you to the Jamaican Association of Massachusetts for hosting such a vibrant celebration, and to everyone who stopped by to support us. Sharing Jamaica’s 63rd Independence Day with you was a joy, and we’re grateful to be part of such a warm, inspiring community. Big up!

👉 Missed our last post? Read why small-batch matters for your skin!

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